
A family business born of excellence & tradition
Jonathan ‘JJ’ Abram proudly continues the Ronald Abram story of excellence and tradition. Born and raised in Hong Kong, he grew up in a world surrounded by exquisite gems and renowned collectors. In 2004, he joined Ronald Abram, a defining moment in the evolution of the brand as a family business.
Meet
JJ ABRAM
Meet the man responsible for blending the brand's heritage past with its modern future.
My goal is to continue to build on the legacy my parents created.

Our
Mission
There is something romantic about handing down artisanal skills from one generation to the next. It's a different kind of learning, a sort of chemistry that has as its foundation love and passion. As a family business, it's what drives Ronald Abram to deliver the best gems in the world, never compromising on quality.
That passion is also what drives our relationships. At Ronald Abram, our mission is to keep making those connections while inspiring the next generation of high jewellery lovers and collectors.

Our vision is to share our passion & expertise for collectable, rare jewels generation after generation

Our Values
CONNECTION
We value meaningful relationships with our clients forged in trust and sincerity
HERITAGE
We are loyal to our roots and help clients create their own legacy to be handed down
EXCELLENCE
We are driven by perfection and take pride in every step of the process
PASSION
Jewellery is our passion and we want to share it with the world
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Insights
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A Brooch Revival: The Renaissance of a Classic Estate Jewel
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3 Timeless Pieces Every Woman Should Own
Beautifully crafted and forever in vogue, these pieces can be worn day and night, decade after decade.
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3 Questions to Ask Your Jeweller
Asking questions is key to any successful acquisition, but all too often buyers are reluctant to ask them. There’s a misconception that asking questions assumes naivety on the part of the...
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Top 3 Jewellery Buying Mistakes
While we applaud buyers who come to the table prepared, it’s a good idea to keep in mind that whatever you’ve read is just a guide. In our experience, buyers...
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Celebrating 55 Years of Heritage
As some of you may know, this year I celebrate my 55th year in business. It’s a significant milestone for us as a brand, and for Joyce and myself personally,...
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Sapphires: Origin vs Beauty
We’re often asked by aspiring collectors which sapphire region we recommend. In an industry dependent on grading and in a world conditioned by ranking and rating, we tend to expect...
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Diamond Instincts: It's All in the Cut
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The Safest Safe: Advice for Storing your Collection
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Year in Review: 2022
For most of us, 2022 has been another year of change. At Ronald Abram, we’ve had one of the most transformative years in our brand’s history. It began with the...
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Under the hammer: Ronald Abram Auction Results
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Diamond Instincts: Unravelling the Secrets of Diamond Certificates